My dear, I don’t have to tell you that the way we do business is changing

The marketplace is changing. The way people are spending is changing

…Because the world is changing

More and more people are waking up to the fact that they not only desire but need to master the craft of how to package their skills into offers that SELL & how to create content that deeply resonates with the hearts of their dream clients so they say YES with more & more consistency 

AKA they need to learn how to build a business that supports them & has staying power

And as a business owner you are already WAY ahead of the game, love

  • You know how to create content

  • You know how to make sales

  • You’ve worked with coaches & mentors - invested quite a bit, too

  • You’ve been featured on podcasts, are building a name for yourself, maybe you’ve gotten some juicy PR coverage & are increasingly more visible

  • Your clients rave about your work together - their results speak for themselves

And yet… you’re still not nailing sales with the consistency you desire, at the higher levels and price points you desire

Launches still feel heavy… and maybe you’re tempted to throw that live launch business model out the door completely

You thought you were beyond getting sucked into comparing yourself to the seven-fig coaches in your feed whose every word you hang onto and thinking “how does she do it?” … but you’re not

And it’s maddening because you can’t figure out what is going to ACTUALLY take you to the next level but you’re SO freaking ready for it 

I just feel so much more FREE to say whatever is TRUE and trust that I have embodied the strategy to make it land. I had 62 women join a 21-day challenge, converted 8 of them into a high ticket group, and booked out my 1:1 coaching. I just feel like my business is FUN now, and Carolyn helped me totally uplevel my content. Carolyn is an incredible blend of HIGH energy, MEGA motivation, spiritual guide, and strategy boss
— Claire Sellers, The Dream Doula

If you desire more sales with more consistency, people need to see you as their #1 choice

So how do you do that? 

How do you carve out your pocket of the industry, how do you build relationships with people who cannot get enough of you & are a diehard tribe who buy everything you sell?

→ You need to be DIFFERENTIATED AF, babe

It’s a noisy & competitive market out there - if you’re not differentiated, you won’t get the sale & you won’t get the sale with consistency

If you’re not massively magnetic, visible, & expressed & communicating about the way you do things in a way that climbs inside your ideal clients’ brains… you’re losing your client to someone else

And you’re probably losing them to HER

You know… HER

The person you see online and are like “I’ll buy whatever she’s selling” 

You gobble up her content, binge every podcast ep she records, devour her newsletters (sometimes more than once)

She has the X-factor effect. The most successful business owners know how to tap into & dial up their own X-factor & pull it through every facet of their message, their offers, & their content so that you cannot look away

And I KNOW you have an X-factor too. You just haven’t tapped into it fully yet, so you’re not differentiating your message, your offers, & your online presence in the way I KNOW you can

THIS is why you’re fading into the background for so many of your soulmate clients who are choosing someone else instead of cutting through the noise so your soulmate clients say “HER. YES. GIMME”

But when you can tap into your X-factor, dial it up & pull it through your offers and messaging… that’s when you can slice through the noise to become differentiated AF & have STAYING POWER because your dream clients buy from you so effortlessly & consistently

That’s when you have clients buying everything you sell & even the things you’re not promoting right now (hello them sliding into the DMs saying “do you ever offer VIP days?”)

That’s when you have the *exhale* you’ve been waiting for of knowing your business is on an upward trajectory with no end in sight (more momentum, more money, more clients, more living the life outside of work as you actually want to be living it)

And this is where we’re going in The X-Factor Mastermind

I just love how passionate and direct Carolyn is. She really brought us to our edges and made us feel comfortable and confident exploring those new areas of our businesses. The container felt like stepping into a transformation portal. Every time I showed up for our meetings, my wheels were turning and I was deeply inspired.
— Kristian Hink, Transformational Coach for Mothers

In this 4-month intimate Mastermind, get ready to tap into your X-factor & pull it through your messaging & offers so your work is differentiated AF & you stand out in the marketplace so your soulmate clients are like THAT’S MY GIRL

In my track record of being inside of hundreds of clients’ businesses (even those of you who are successful by a lot of metrics), what I see 99% of the time is enormous gaps in how we can make your work differentiated as F*CK so it stands out effortlessly in a crowded feed so your ideal clients can see you & your work & KNOW beyond a shadow of a doubt it’s for them

This is PRECISELY why people are not buying at the level you want them to right now - if you’re not differentiated, you won’t get the sales

And I’ll give it to you straight - most business coaches you’ve worked with either don’t touch messaging OR do so in a really surface level way that’s not serving your business OR only do things like social media strategy - and this is why you’re seeing this in the lack of results you desire. But the ends NOW

In The X-Factor Mastermind we’re going to tap into & dial up your X-factor & pull HER through every facet of your messaging & offerings 

This container is a blend of curriculum & deeply personalized coaching that will support you in bringing it all to life for YOUR specific business & your specific X-Factor - it’s designed to be intimate & personal as f*ck because that is how the long-lasting, explosive results truly happen

We’ll spend 4 months together diving deep in areas such as -

Sold-out product suite - Your soulmate clients choosing you en masse starts with crystal clear, differentiated AF offers & nailing your offer positioning for both live & passive programs so they sell out on the reg AND keep clients circulating through your product suite

Elevated storytelling that grows your diehard community - There is no multi-6 & 7-figure biz owner who has not mastered the sh*t out of storytelling to forge deep emotional connections that build not just audiences but COMMUNITIES. Now it’s your turn to bring more strategy & intention to your storytelling that directly translates to sales & builds your brand 

Build a differentiated brand that captures your essence - We’re going beyond “how do I make more money this month?” to build & solidify your brand via your messaging that’s rooted in your unique essence & truths bc THIS is where you compound your impact & can sell literally anything you freaking want to (just by being YOU)

Standing out to your dream clients as a leader in your niche - We’ll laser in on your unique edges & X-Factor & weave them through your messaging so you stand the F out in a crowded marketplace & your content leaps off the page at your soulmate tribe of clients

The energetics of a multi-six figure biz - Anchor into energetic practices that built your rock-solid foundation that allows you to grow, create, scale, & hold & receive massively more abundance

This work is a lot more than just messaging support - it’s offer creation, energetics, business coaching, and so much more. I haven’t felt this creatively inspired in my business in a long time. My engagement improved, I got more and more clients, and showing up to create content felt so fun and natural. I left each meeting feeling motivated and excited to create. I’ll be referring back to the recordings for months and years to come. Carolyn’s creativity and guidance are straight fire, and I felt so seen and held in an individual way even though it was a group setting.
— Shelagh Curran, Holistic Dietician & Hormone Specialist

My love, this isn’t some hypothesis I’m testing out in a Mastermind

This is my proven methodology I’ve honed after working with hundreds of business owners in nearly 4 years of coaching, high-profile international brands & edgy start-ups in my 3 years running a digital content consulting business, and 8+ years becoming a leader in the marketing world in my corporate career (from running digital platforms for Chobani to managing marketing, strategy, & multimillion dollar eCom budgets for Club Monaco)

I’ll be working with you closely, imparting proven wisdom, tools, & structure on top of supporting you as you apply it all to your unique business. All while holding you in the depths of your heart in a deeply compassionate way


This Mastermind is for you if - 

  • You already have your business up & running & have worked with clients (and I know you’ve served them incredibly well, bb)

  • You are so clear on what you’re here to do (even if that means your business is ready to evolve & core offers to shift), are passionate AF about your work, & truly desire to impact more people through your gifts

  • You are open to being more openly YOU - more expressed, more seen & heard, more uniquely YOU online in your content

  • You KNOW you’re meant to run a big, beautiful business with consistent income & soulmate clients coming in the door, but you just haven’t been able to nail it (yet)

  • You clearly see the value in investing in expert-level support that makes things feel easier & lighter & collapses timelines for you

  • You know the container for you is hands-on, high-touch, & personalized, not a vault of old trainings & surface-level Q&A calls 


This Mastermind is NOT for you if - 

  • You’re not open to being fully expressed, taking a stand for your truths, & sharing the medicine that can only come from your voice & soul

  • You don’t see yourself as potential leader in your space with the real power to create impact 

  • You don’t have a fire in your belly to take your messaging, sales, business, & income to higher & higher levels

  • You’re stuck in a waiting energy, wanting to see results in your business but not taking responsibility for taking the action that gets you there

  • You don’t have an interest in tapping into a powerful & beautifully supportive community of fellow biz owners that will become lifelong friends, collaborators, partners, clients, & expanders

Here’s what’s inside The X-Factor Mastermind:

  • 1:1 deep dive call with me (over 1k value by itself) to be used anytime during our 4 months together (if you sign up during XXXtra early bird, you get a 2nd bonus 1:1 call too!)

  • 2 live coaching calls each month with potent trainings & live coaching where everyone gets personalized coaching from me every week

  • 1 live content workshop each month where my hands are in the clay of your copy creating it with you

  • Group Voxer for real time coaching, masterminding, & implementation support for the full 4 months

  • Private community of powerful soul-led business owners aka future best friends, collaborators, clients & expanders 

  • Lifetime access to call recordings & program materials 

  • The opportunity to upgrade your experience to include more laser-focused 1:1 time with me at a fraction of my 1:1 coaching costs

~ T H E   V I B E ~

Clients love my programs because I hold immaculate space & provide a signature combination of messaging & strategic expertise that I translate into practical guidance for your business, the unique gift of being able to spot & help you tap into your essence & edges & bring HER to life with artistry via your messaging, & a deep mastery of energetics

I’m here for the 360 degree, full-bodied, human & divine as FUCK woman & I welcome all parts of you here. This is a space where you’ll be met, held, pushed, & called to go deeper & rise higher. Because I know you're capable of all that and more

My question for you is - who do you choose to be today? Is it HER?

When you can tap into your X-factor…

When you can dial it up & pull it through your offers and messaging… that’s when you can slice through the noise to become differentiated AF & have STAYING POWER because your dream clients buy from you so effortlessly & consistently

Ready for your next steps?

This is what happens now…

  • You apply & get approved (I’ll only invite you in if I KNOW this container is right to massively uplevel your business)

  • You’ll receive an email with the link to submit your payment, then receive your contract once you do

  • The juicy welcome email will arrive in your inbox, which includes all of your onboarding materials so you can make the absolute MOST out of this experience, the link to book our 1:1 deep dive kickoff session, your invite to our private Voxer community, & the link to upgrade your experience with private 1:1 sessions with me

  • My team will send our calendar invites for all 4 months so you can get wildly excited every time you look at your cal and see THE X-FACTOR MASTERMIND on it!!!

  • We kick off summer 2024

Energetic exchange

The investment is $8.5k full price, but you have the chance to join X-Factor during XXXtra early bird for only $6.5k in early May 2024

Multiple payment plan options are available at every price point once you’re approved & invited to join this epic vortex of transformation

Spots are quite limited because this is an intimate, personal container - no lost-in-the-crowd, working with a coach who doesn’t know ALL of the nitty-gritty deets of your biz vibes here. I am fully IN IT with you, and these limited spots will go QUICKLY

Then we kick off this summer and the real fun begins ;)

This experience will change your messaging & your business… for the entire lifespan of your business

Are you ready for more people to choose YOU, love?

Because that starts with you choosing yourself, deciding that your vision for your business is a done deal, & that your X-factor is irresistible to your dream clients

The power is yours. Now what are you going to do with it?

Carolyn is truly a gem of a coach, the best I have ever had. Immediately I saw results, my retreat filling up. I felt more confidence in what I wrote and shared. I had so more ideas that felt so aligned with my work. Carolyn’s energy is SO good. She’s changing lives.
— Heidi Behr, Licensed Therapist & Counselor